Strategic planning, branding, traditional and digital media, paid media and social media — all with AI running alongside the operation. Over 20 years of marketing experience delivering the quality no tool delivers on its own.
What the consultancy solves for your business
The strategy, copy, design and SEO of this site were produced with artificial intelligence, directed by someone who understands brands. What an agency would deliver in weeks was ready in hours. It is the same method I implement in your business.
AI executes fast, but positioning, tone and priority are set by the strategist. A tool without direction only produces volume.
From the first line of copy to full on-page SEO, everything on this site came out at a fraction of the traditional time and cost.
Website, content, campaigns, customer service and daily routine. What you are seeing here is a sample of what the consultancy builds for you.
If AI did this for my business, imagine what it can do for yours.
Full-service marketing consulting for your company: strategy, brand, media, paid traffic and social media, with AI on every front.
The full map of your marketing: where it is stuck, where to invest and in what order, with clear goals and priorities.
Your budget working where it pays off most. Real experience from someone who has planned and bought online and offline media for national-scale campaigns.
A brand with coherent identity, voice and digital presence — the way a big brand would do it, sized to what your business actually needs.
Campaigns structured by someone who has run B2C and B2B paid media on serious budgets, accelerated by AI in creative and optimization.
Consistent presence without eating your time: the full editorial operation running on AI, directed by strategy.
Your marketing and your operation genuinely running on AI, with processes designed for your context. You learn to run it on your own.
Solid marketing experience + real command of AI. That sum is what guarantees the quality of the work.
The end goal is not for you to need me forever. It is for you to walk away able to run your own marketing, with process and AI working in your favor.
I understand your business, your market and where the marketing operation is actually stuck.
Positioning, plan and clear priorities. What to do, what not to do and why.
Processes, automations and agents built around the tasks that eat the most of your time.
Adjustments based on what the data shows, not on guesswork. Until you can walk on your own.
I am the co-founder of a CrossFit box in Salvador, Brazil, where everything I recommend as a strategist gets tested first — with real targets, real budget and real results on the table. The marketing operation runs almost entirely automated with AI: editorial planning, content, seasonal campaigns and admin routines.
The result showed up where it matters most for a local business: customer retention, not just new customers.
PR and AEO consulting for a US market research company, preparing the brand to be cited by ChatGPT, Perplexity and Google AI Overviews.
Marketing consulting for the Quinta das Amoras development (Sagewood Corporation + Areaum Participações).
Led marketing for a national franchisor: campaigns, BI-driven media, B2C and B2B paid traffic, and AI-assisted marketing routines recognized by the franchisees.
I am a marketing strategist with 20 years on the road, from starting out as a front-end developer to leading marketing for a national franchise network. Along the way I did a bit of everything, and did it deeply: strategic planning, branding, online and offline media planning and buying with BI, B2C and B2B paid media, social media and growth — through advertising agencies and a market research panel, working on projects for clients such as TV Globo, Avon, HBO and P&G.
That full background is what makes the difference once AI enters the picture. The tool accelerates, but what guarantees the quality of the work is the repertoire of someone who has planned national campaigns, managed media budgets and built brands. That combination — a complete strategist with real command of AI — is still rare.
AI does not replace a strategist. A strategist who masters AI delivers the work of an entire team.
This is not outsourcing. The consultancy structures your marketing with a method and with AI so you can run the operation yourself, without depending on an agency or a large team. The goal is your autonomy.
No. Implementation starts from the routines that already exist in your business. You learn to use the tools in your day-to-day work, with processes designed for your context and training included.
The first deliverables show up within days. Diagnosis and plan come out in the first weeks, and the automations start saving operational time during implementation itself.
Yes. The consultancy works remotely across Brazil and internationally, and already includes an AEO project for a market research company in the United States. Everything runs remotely, in English or Portuguese.
AEO is optimizing your brand to show up in the answers of AI tools like ChatGPT, Perplexity and Google AI Overviews. That is where a growing share of your customers already research before buying — and very few consultancies handle it well today.
We can start with a smaller scope, focused on a single front of your marketing. In the first conversation we figure out what fits your stage and build the path from there.
If your marketing is stuck between not having the budget for an agency and not having the time to learn everything yourself, this consultancy was built exactly for you. Send a message and let's see if it makes sense.
Message on WhatsAppYou get Carol directly, no chatbot in between. Yet.